• The Play to Earn model has become the starting point for NFT gaming development, but it has not been successful in providing an engaging experience for users.
• A new branch of industry is emerging that is focused on providing engaging NFT games that focus on user emotions and engagement.
• NFT space continues to battle user attraction and retention, and the industry is looking for ways to make their products more user-friendly and enjoyable.
The NFT industry has been on the rise for the past few years, thanks to the emergence of the Play to Earn model. This model allowed gamers to earn money by completing in-game tasks, which in turn brought in a huge influx of users. However, this model has been met with mixed success, as players were not able to engage with the game in a meaningful way and found that making money in the red market was more challenging.
In response to this, a new branch of the industry has emerged that is focused on creating NFT games that are more engaging and emotionally rewarding. These games combine the best of WEB 2.0 games with the use of NFTs, allowing players to become deeply immersed in the game, while also earning rewards and unlocking their creativity. Companies have also started to focus on user experience and retention, as this is key to making their products more successful.
In order to further improve user engagement, companies are looking for ways to make their games more accessible and fun. This could include adding more levels and rewards, customizing the user experience, and offering more in-game content that is tailored to the user’s individual needs. Additionally, social media integrations and tournaments can be used to increase user engagement and excitement.
The NFT industry is also working to make their products more secure, with measures such as implementing anti-fraud systems and providing better customer support. Additionally, companies are exploring ways to establish digital identities that are linked to in-game items, in order to further ensure the security and authenticity of NFTs.
Finally, companies are also looking to make their NFT games more profitable. This could include exploring ways to utilize NFTs in other industries, such as music and art, to create a more profitable and sustainable business model. Additionally, companies are exploring ways to use NFTs to enable digital payments, with platforms like Ethereum and Tezos leading the charge.
All in all, the NFT industry is actively working to make their products more engaging and profitable. By focusing on user experience and retention, as well as exploring new ways to use NFTs, the industry is sure to continue its growth in the years to come.